A retail development is a type of land development designed with the intent of selling consumer goods or services to customers. This can include individual shops, blocks of multiple shops, shopping centers and malls of all sizes. The design and execution of a retail development is crucial to its commercial success, as it can help establish a strong image, attract shoppers and motivate buying. Greenwood Associates understand this and have collaborated with some of New Zealand’s top architects to create several very prosperous retail developments in the past.